Created by cartoon animator Max Fleischer, Betty Boop became a cultural icon in the s. A symbol of the bygone roaring twenties and all of its wonderful debauchery, the cartoon was a hit with adults and later with children, when she became more toned down. More than the caricature of a flapper, Betty Boop represented a fully realized woman. Betty on the other hand was sexually autonomous and outspoken against the old values asserted by her parents and the previous generations. The character was essentially relegated to a more demure career girl in later years, yet Betty Boop remained a household name for decades. Or maybe it was Baby Esther, the black jazz singer whose name has been long erased by history?
Editors and red-lipstick fans are freaking out over the launch of the M. Betty Boop lipstick on sale today , which comes right on the heels of the announcement that Zac Posen is releasing a Betty Boop dress collection in a new shade called Betty Boop Red by Pantone. The designer even joins her in a three-part series of old-timey animated shorts. The nostalgia factor for Betty Boop is off the charts. An year-old It-girl, she has sold more merch than the all of the Kardashians put together, collaborating with everyone from Jean Paul Gaultier on perfume to Supreme on a satin jacket recently worn by Bella Hadid. She even has her own emoji. But why do we love her so much?